The Travel Trend Resorts Need To Leverage This (And Every!) Summer

| Tourism |

If you were lucky enough to go to summer camp as a kid, you know some of the great joys in life. Ghost storytelling and s’mores making around a roaring campfire. Canoeing and swimming in murky, fish-filled lakes. Endless hiking through woodsy landscapes (before anyone even heard of forest bathing). Finding lifelong friends and crushing on cute counselors. Whether you stayed for a single week or the entire season, you knew you were experiencing peak summer fun.

Pop Culture Tourism: Why Many Travelers Pop In For A Visit

| Advertising |

Google the definition of pop culture or popular culture. It’s… a lot. Take this one from vocabulary.com: “The music, movies, TV shows, and other media that the majority of people consume are known collectively as pop culture. In the 1970s, pop culture included disco music and Star Wars. Today, pop culture embraces true crime podcasts, memes, and…Star Wars.” But we can simplify that definition even more, to say it’s what people are into. And what people are into frequently inspires their travel – creating a pop culture tourism boom.