Marketing

Did you know that Coachella 2023 lured over half a million music fans into the California desert? And, earlier this year, SXSW drew nearly 350,000 participants to Lone Star’s capital city? The [...]

Ahhh, the holidays. Some relish the idea of decking the halls and fa, la, la, la, la-ing in the comfort of their own home. Others can’t wait to get away and escape the chilling temps and holiday [...]

Tourism is fascinating. Tourism is exhilarating. Tourism is also easily affected. By a lot of things ¬– from Mother Nature to politics. Those of us in the tourism industry know all too well that [...]

Augmented ads use a digital technology known as augmented reality (AR) which changes a person’s perception of their surroundings when viewed through a device like a smartphone or tablet. Think of [...]